http://newbieservices.com/BookAds/index.php/topic,124.msg139.html#msg139 tags: seo, search engine optimization,optimisation,pr rankings,google ranks
How I Dominate the Search Engines by J. Richard Kirkham
Over the years I've developed a system for getting a high ranking on search engines. For a limited time I'm going to share this method with you BUT I'm keeping the right to stop if making my method public begins affecting my own sales and how I feed my family....
What Does a Good Sales Web Page Need
I have a background in sales and public relations which transfers nicely to the internet, whichis just another form of media with the same human beings with the same wants, needs and reactions as those who read the newspaper and watch TV.
Amongst the list of horendous thing I find on sales pages and missing on sales pages iclude:
Contact information
Email list building
Call to action
Insert Meta Tags
If your web page says Home, Default or the url of your website, THAT is what the search engines see and what YOUR prospective customers see when looking for your web page.
On To How to Dominate The Search Engines Lite....
Step One
Bulk Submissions
I know you may have heard this is useless AND in and of itself it is though I must admit to selling products using only this method, the numbers are limited.
Then Why Bulk Submissions?
It will give you backlinks and submit your site to the hundreds of minor search engines out there. Often these minor search engines are spidered by major engines and directories thus placing you in the major search engines using this method.
If you're not tracking your hits and sources from where your visitors find your sales pages YOU ARE MAKING A BIG MISTAKE!
Tracking
The Number One Problem for Internet Marketers is Not Sales It's Knowing where sales and visitors came from! "I've placed 100 classifieds and no sales!" "I've place 200 classifieds and only got one sale!" Now, if you ask those marketers where that sale came from they don't have a clue. Here's how to solve this dilemma, increase your traffic to your website or blog AND increase your sales!
Free Advertising Forums
is another bulk submit option you should incorporate into your method as I have done. Not only do you get some direct sales from other people posting ads and seeing yours, you also get spidered by the search engines by having so many backlinks from so many domains. I actually had my forum posts show up higher than my own sales page at times!
Forums and Groups
Join as many of these as you can that are in your niche. You'll find most of them using the same method we discussed earlier, but you don't have to stick to that method. Take referrals from other members as well.
Give good information, learn and use your signature file. For groups such as Yahoo this is your email signature file. For forums you'll find your sig file in your profile link.
Fill out your profile. Other members will check it out and click your home page link. Give some personal information to humanize yourself, give sales information as well. Not sales information about your product in your profile, but sales information about you in relation to your product. For example:
Been in martial arts over 36 years and I still enjoy teaching self-defense. Finally I became a writer so I could share my martial arts with the world.
Notice the way I did that? Now martial arts and self-defense will come up in any search for the forum or group!
Blogs and Video Sites
Follow the same procedure as above. I've also been using Google Alerts, a free service, to help me find websites with the keywords I've selected. I usually use book titles and my last name in separate searches. This is the way I've found blogs and began commenting on blogs. Using my url whenever possible.
Get as many of your own videos to as possible to upload to video share sites. Under your description of your site place your web address along with your title and description of your product. One clever marketer I saw placed his url first on youtube so it appeared in the short description. Be sure to comment on other videos.
Twitter Myspace Facebook Etc
Yes yes they all have relevance. I especially like the microblog Twitter. You may follow me on Twiiterby clicking the link. All of these sites must be worked if you want to belong to them and get sales from them. However, as discussed earlier, even just creating these sites with backlinks back to your web site has it's advantages.
Conclusion
As you can see this takes a lot of work. I would only consider following the complete method for important products. I would and do however, use parts of this dominating method for ALL of my products. One of the many mistakes I see beginning marketers do is spending way to much time with bulk submission. I can't tell you how many times I've seen forum posts of beginners (referred to as newbies) complaining about how many classifieds they've posted their ads in and didn't received a single sale. Think like a customer not a marketer. Where would you go to get the information you're selling? What would motive you to purchase your products?
About the Author
Now, follow the steps in this book as you think like a prospective customer and you'll begin to get sales through free organic search engine ranking. Dual certified teacher, self-defense instructor and 30 years sales veteran His newest book is his most daring work. Giving away secrets that might make him some enemies of those already on top of the search engines for their niche. Be sure to read and read again How I Dominate the Search Engines by J. Richard Kirkham
http://newbieservices.com/BookAds/index.php/topic,124.msg139.html#msg139 Be sure to join
NewbieServices-subscribe@yahoogroups.com as well (Approve the Yahoo email when it arrives) and post your questions and advertising.
Rick offers his sales, business and computer services
http://newbieservices.com/ both online and in business and home.
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